Radio Advertising

Radio advertising remains to be an effective branding outlet based on advertising reach and frequency within target regions/measured statistical area.

Affordable radio advertising through Tazmedia provides clients an opportunity to reach masses of listeners based on purchased Gross Rating Points (GRPs), lowest rates and strategic buys developed around extensive qualitative and audience composition research.

Tazmedia provides clients with affordable radio advertising by offering our own inventory to clients when available at substantially lower rates than other agencies and stations directly charge.

Furthermore, our strong rep and station management relationships, years and media placement volume further assures clients the lowest rate or cost per point (CPP).

Radio Advertising with Tazmedia

Radio listeners are captive loyal listeners that tune into a preferred station while commuting or driving during the day. Reach and frequency based on gross rating points, radio signal and household reach often exceed cable TV or print circulation numbers. We typically recommend radio advertising for 3-4 weeks minimum, airing 18-30 commercials a week. Available radio formats to target our client’s audiences include adult contemporary, contemporary Hit Radio, country, classic rock, jazz, news/talk, top 40, alternative rock and sports.

Affordable radio advertising ads are also not buried with other ads like newspapers and SEO/SEM-online ads. Exciting radio advertising ads stand out with personality and excitement prompt awareness or call to action. Radio listeners commute daily, sit in traffic or crank up the radio at work and social gatherings. Like cable TV advertising, we have the ability to select key radio station formats that best fit a target audience.

Radio advertising also offers “added value” packages in conjunction with purchased frequency campaigns that tends to value 10 to 1 in exposure including remotes, streamlining, news/weather/traffic reports and street teams.

Don’t rule out radio advertising to include in campaigning!

Click here to request your affordable radio adverting planning now.